Many people ask me for my “special sauce,” the best practices for truly optimizing their social media strategy in just minutes per day. None of us have a ton of time on our hands, so we have to be effective with each post and update. The core of any successful social media strategy is to keep it client- or customer-based. Your role on social media is NOT to sell your product or service; it’s to build relationships with current and potential clients, providing them with useful information that positions you as an expert in your field. So here are my top five tips for social media success, no matter which platforms you’re using to promote your business.
1. Consistency is Key – Start once per week for 15 minutes.
2. Variety is the spice of life – Post images as well as text updates.
3. Quality vs. Quantity – Less is More.
4. It’s Not All About You – Engage your audience by asking them questions and commenting on their posts.
5. Provide useful content that keeps your followers coming back for more!
Need someone to show you exactly how this is done? Want to see what it’s like to delegate your social media marketing to an expert so that you have more time and energy for what you love? I have two spots left for my popular Refresh & Reboot Package, where I take over your profile for you (Facebook, Twitter or Pinterest) for three weeks so that you can see how to be most effective with your social media marketing and watch your engagement go through the roof. Says one happy customer, ““I heartily recommend Kate, she helped me get focused and organized with my social media sites. Money well spent.”
Email me today at kkdfconsulting@gmail.com – these spots will go quickly! PS If you book today I’ll throw in an extra week for free!